Théo Maupilé is a freelance Paid Media consultant and growth partner based in Barcelona, and an Official Google Partner. He helps companies build paid acquisition that is profitable and lasting, on Google Ads, Meta Ads (Facebook and Instagram Ads), YouTube Ads, Google Shopping, Microsoft Ads, LinkedIn Ads, Apple Ads and ChatGPT Ads: Google Ads and Meta Ads account audits, campaign setup, monthly management and Paid Media coaching. His growth marketing work connects the market, the measurement, the offer and the conversion path: conversion tracking and reporting with Google Tag Manager, Google Analytics 4, Looker Studio, BigQuery, Google Merchant Center, Google Search Console, Microsoft Clarity and HubSpot, including e-commerce stores on Shopify and PrestaShop. More than 100 clients supported, Supermalter on Malt (top 10%), rated 5 out of 5 in 61 reviews on Malt and LinkedIn. He works in English, French and Spanish.
Experience
Freelance Paid Media Consultant, Google Ads & Meta Ads
Growth partner for companies in e-commerce, lead generation, B2B and SaaS: Google Ads and Meta Ads account audits, campaign setup, monthly management, YouTube Ads, conversion tracking with Google Tag Manager and GA4, and Paid Media coaching. Every client works with him directly, in English, French or Spanish.
- More than 100 companies supported, with media budgets from €750 to over €100,000 a month
- Supermalter on Malt (top 10% of freelancers) and 61 five-star reviews on Malt and LinkedIn
- #17 in the Top 20 PPC France (Favikon)
- Advanced Performance Max and Google Shopping optimization for e-commerce, lead generation and omnichannel retail strategies
Google Ads & Amazon Ads Paid Media Expert
Paid advertising campaigns on Google Ads and Amazon Ads at IPG Mediabrands, one of the five largest agency groups in the world, with over €400,000 in annual managed budget for luxury, automotive and e-commerce brands.
- 30% increase in sales through performance analysis with Google Analytics 4 and Google Ads optimization
- Google Ads scripts (JavaScript) and advanced targeting and optimization strategies
- Automated monthly reporting in Looker Studio (Google Data Studio)
Senior Google Ads Specialist
Google Ads campaign manager on an official Google Ads project for the French market, with official Google training and access to Google Ads beta features.
- Campaign manager for 40 companies and marketing agencies on Google Ads
- Up to €30,000 of Google Ads budget managed per company, with custom reporting
- Lead generation and 20% sales increase, driven by A/B tests on acquisition, conversion and engagement
- Google Ads conversion tracking set up with Google Tag Manager
Marketing Coordinator
Market research on the Mexican market, customer segmentation, brand positioning, offer and pricing strategy, and sales strategy for a consulting firm.
Digital Marketing Coordinator
B2C acquisition marketing for an e-commerce brand of natural Peruvian products: social media campaigns, WordPress e-commerce websites, SEO, inbound marketing and Google Analytics.