Senior Technical Account Manager | Solutions Engineer | Ad Tech & AI Systems
I've sat in both chairs. I spent four years at Paramount managing FreeWheel as a client—escalating tickets, pushing for roadmap features, optimizing yield against platform limitations. Now I'm on the other side, and that publisher-first perspective shapes everything about how I support my accounts. At FreeWheel, I partner with streaming and CTV publishers—Roku, Samsung, TCL, Bloomberg, and others—delivering 202% to goal in my first performance period. I led Samsung's SFX migration, which drove 160% year-over-year growth, and I'm Account Manager on Roku's 90-day move to Streaming Hub, a process that's becoming the template for strategic publisher onboarding at scale. My approach combines technical depth with commercial ownership. I don't just fix integration issues; I co-own account strategy, leverage AI tools to accelerate client workflows, and deliver the kind of white-glove service that turns platform complexity into yield growth.
Trusted technical partner and account owner for strategic SSP publisher accounts across streaming and CTV — Roku, Samsung, LG, TCL, Bloomberg, Katz, Wurl, FrndlyTV, Canela, and Bold Collective — managing multi-million-dollar programmatic portfolios across FreeWheel's SSP, Marketplace, and Streaming Hub products. Onboarded faster than any recent team addition and moved from learner to mentor within 90 days.
Enterprise client platform integration and technical support across 15+ client environments in the ad analytics space.
Directed product catalogs and pricing strategies for digital, video, print, social, and podcast inventory across 8+ platforms reaching 80M+ monthly users.
Led technical support and revenue optimization for 15+ large publishers on a $200M+ programmatic portfolio. Role eliminated in January 2023 layoffs.
Primary technical liaison between Paramount's digital properties and FreeWheel's ad serving platform. Four years of managing FreeWheel as a publisher client—experiencing platform limitations, escalation processes, and yield optimization challenges firsthand—now directly informs how I support FreeWheel's supply partners.
GPA: 3.66
AI workflow tools that connect LLMs to enterprise data and automate media workflows.
A read-only Model Context Protocol server at cv.pcar.me/mcp that lets any AI assistant query my experience through seven deterministic tools, including a job-description fit check that reports gaps as well as matches. A 31-check contract test runs daily against production from GitHub Actions, and the facts are generated from one canonical source behind a privacy guard.
Integration adapters on Cloudflare Workers that make token-authenticated and self-hosted services usable as Claude custom connectors, which accept only OAuth or no authentication. Eleven relays across four integration shapes (pass-through, API wrapper, hybrid, access-gated tunnel), with credentials held at the edge rather than in the client.
Supply path optimization applied to a personal AI tool stack: each app or agent is scored on value, uniqueness, reliability, integration and portability minus an attention tax, then kept, consolidated or sunset. Public at github.com/patrickcarmichael/personal-spo.
Operating rules for AI coding agents enforced as hooks and skills (repositories must declare visibility; cleanups enumerate before deleting), a test-first session relauncher that hands long sessions to a fresh context at 65% usage, and an idempotent, public VM bootstrap for agent hosts.
Served on the board of Paramount's LGBTQ+ employee resource group, partnering with external organizations including ACLU, GMHC, and local community groups to develop internal programming and community engagement initiatives.
Held leadership roles across three employee resource groups focused on diversity, equity, inclusion, and LGBTQ+ advocacy, driving inclusivity initiatives and cross-functional programming.