Elanchezhian R

Full Stack Web Developer & Tech Lead

Summary

Innovative Engineer with experience in designing and building scalable, high-performance web interfaces and immersive user experiences. Combines strong engineering fundamentals with sharp design intuition to craft pixel-perfect, responsive UIs with rich animations and seamless UX. Proven track record of leading cross-functional teams, rapidly prototyping features, and delivering production-ready frontends that drive user engagement and business growth.

Experience

02/2021 - Present

Senior Web Developer

Spearheaded full-stack and frontend initiatives, delivering 12+ high-availability applications with AWS (EC2, S3) integration and 99.9% uptime.

  • Reduced page load times by 60% via Next.js SSR, image optimization, and advanced caching, boosting conversions.
  • Conducted market research and prototyping to validate features, accelerating stakeholder approval by 20%.
  • Leveraged Strapi CMS and AWS services for rapid deployments and scalable content management.
  • Boosted engagement by 35% with dynamic personalization, A/B testing, and interactive animations.
  • Developed immersive AR/VR demos using A-Frame and Spline 3D, influencing product roadmap.
07/2019 - 03/2021

Web & Animation Tech Lead

Led end-to-end delivery of 10+ custom sites and animations using Elementor, WordPress, WooCommerce, and Shopify. Combined UI/UX design with interactive Lottie and GSAP animations to exceed client goals.

  • Delivered dynamic, mobile-responsive themes with Elementor and custom WooCommerce integrations.
  • Enhanced user engagement via Lottie animations, driving 30% longer session durations.
05/2018 - 07/2019

Web Developer

Delivered robust Laravel, WordPress, WooCommerce, and PHP/MySQL solutions, focusing on performance, SEO, and user-centric design.

  • Built custom Laravel applications and WordPress/WooCommerce sites with intuitive admin panels.
  • Optimized database queries and asset delivery, improving load times by 50%.
  • Collaborated cross-functionally to define requirements and ensure seamless full-stack integrations.

Open Source Projects

Equitas Bank Locator

Revamped the location search tool, enhancing SEO performance and user experience.

React
React Query
Zustand
Google Maps API
Strapi
AWS

Revamped the location search tool, enhancing SEO performance and user experience.

  • Boosted performance with React, React Query, Zustand, Google Maps API, Strapi backend, and AWS.
  • Managed complex relationships and schema mapping with dynamic modules in Strapi CMS.

Equitas Gurukul

Built the Equitas Gurukul website for rapid deployment and later converted it to a static site for enhanced security and performance.

Elementor
Static Site

Built the Equitas Gurukul website for rapid deployment and later converted it to a static site for enhanced security and performance.

  • Deployed initial site quickly with Elementor, then migrated to a static site generator.
  • Reduced hosting costs and attack surface through static site architecture.

Medall Ecommerce

Converted Medall Ecommerce from LAMP to MERN for improved efficiency and real-time capabilities.

React
Context API
Express
MongoDB
Bitbucket
Razorpay

Converted Medall Ecommerce from LAMP to MERN for improved efficiency and real-time capabilities.

  • Improved system efficiency and resolved critical payment integration issues with Razorpay.
  • Utilized React, Context API, Express, MongoDB, and Bitbucket for project management.

Ogeneral AC Dashboard

Developed a comprehensive dashboard for branch management and performance analysis.

PHP
MySQL
Chart.js

Developed a comprehensive dashboard for branch management and performance analysis.

  • Implemented advanced filters and data visualization with Chart.js.
  • Optimized MySQL database performance.

Vikki Printers Dynamic Catalog

Built a dynamic CMS-driven product catalog supporting unpredictable feature combos and live previews.

PHP
React
Live Preview

Built a dynamic CMS-driven product catalog supporting unpredictable feature combos and live previews.

  • Enabled non-technical editors to configure product attributes dynamically via CMS.
  • Implemented live preview for custom configurations.

Svayam WCAG Compliance Suite

Revamped client platform for WCAG 2.1 AA compliance, ensuring inclusive access.

WCAG 2.1
ARIA

Revamped client platform for WCAG 2.1 AA compliance, ensuring inclusive access.

  • Conducted accessibility audits and implemented keyboard navigation.
  • Integrated semantic HTML and ARIA attributes for screen readers.

Luftek Performance Revamp

Overhauled front-end stack to improve speed and responsiveness.

Next.js
Code Splitting
Lighthouse

Overhauled front-end stack to improve speed and responsiveness.

  • Reduced bundle size by 40% with code splitting and lazy loading.
  • Achieved Lighthouse scores above 90 on mobile and desktop.

Repcobank & RepcoHome Revamp

Revamped Repcobank and RepcoHome with latest tech, best security, and scalability.

React
Tailwind CSS
OAuth2

Revamped Repcobank and RepcoHome with latest tech, best security, and scalability.

  • Enhanced UI/UX with React and Tailwind CSS, improving satisfaction by 25%.
  • Implemented secure auth flows and scalable architecture.

AptusIndia Management Portal

Developed an SVG-based interactive map for branch management and reporting.

SVG
PHP
Javascript

Developed an SVG-based interactive map for branch management and reporting.

  • Built dynamic SVG maps with interactive tooltips and filters.
  • Integrated backend APIs for real-time branch data.

Concord Safety

Engineered secure ecommerce platform with rich animations and accessibility.

LAMP
GSAP
WCAG2.1

Engineered secure ecommerce platform with rich animations and accessibility.

  • Integrated GSAP & Lottie, ensuring WCAG2.1 AA compliance.
  • Achieved PCI-DSS compliance for payments.

Project Vithai

Led development of a donation platform using Worldline, focusing on donor engagement analytics.

Worldline

Led development of a donation platform using Worldline, focusing on donor engagement analytics.

  • Coordinated a 5-member team, delivering project 2 weeks ahead of schedule.
  • Implemented segmentation features to increase repeat donations by 25%.

Tuskmelon Website

Designed and deployed the Tuskmelon main website using Elementor Pro and WordPress, focusing on security, SEO, and performance.

Elementor Pro
WordPress
Caching
SEO

Designed and deployed the Tuskmelon main website using Elementor Pro and WordPress, focusing on security, SEO, and performance.

  • Ensured fast load times with caching strategies and optimized asset delivery.
  • Maintained high security standards and SEO best practices.

Education

Dhanalakshmi College of Engineering

05/2014 - 05/2018

B.Tech Information Technology